Entries by Jez EMIN

3D Product Photography – Demise of the Conventional Studio Photographer

As computer generated 3d product photography becomes more popular in advertising and product promotion, the days of hiring a real photographer and photographic studio are becoming less viable.

3D Computer software such as 3DS Max in the hands of skilled 3D Visualisers can create 3d product photography quicker, more cheaply, more beautifully and in more creative ways than a real photographer and photographic studio is able to.

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High-Quality Photorealism – The 3d Visualisation Industry Early Years

Photo-realism, quality, speed, are just some of the expectations us 3D Visualisers have to face within the 3D Visualisation Industry.

This is something we have had to endure for as long as 3D Visualisation Services have existed.  Just when you think you have created the very best, photo-realistic 3d visual possible and that it can never get any more photo-real than your latest creation, somebody, somewhere in our industry raises the bar that little bit higher for us all to have to follow.

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